We were on a break (But did you notice?)


We were on a break….

Did you notice?

After 148 consecutive newsletters, I quite suddenly fell out of love with this format and spent the last month ghosting my email list for the first time ever.

I just needed a break. But it’s not you. It’s me.

And while I guess I could have just jumped back in and acted like nothing happened, it just didn't feel right.

You see — when I started this newsletter, my goal was to become a better writer, and somewhere along the way, I actually started building my audience and newsletter list.

And although I know that there was nothing wrong with The Weekly Drop In.

But for the last couple of months, writing it felt like pulling teeth.

The value was there. And I know that.

But there was nothing… well, fun.

As summer kicked up, suddenly my inbox felt bogged down with other people's newsletters that I did not have the time or energy to read.

Between the doom scrolls, headlines, and life lifeing behind the scenes — there is only so much that any of us can process in a given day.

So — without ever really deciding — me, you, and The Weekly Drop In went on a break.

And now that I've had some time to get some clarity on the next steps, here’s what you need to know.

And no - I am so not breaking up with you.

Instead, over the next couple of weeks, we’ll be getting back to the basics as I share the behind-the-brand of redesigning & launching my new website & offers in the least boring, all about me way possible.

The vibe will be more - here's this piece of my rebrand finally checked off my list - what I learned as a solorprenuer navigating my rebrand & how it applies to your brand?

Sound good?

Then — we’ll get back to business as usual with a reboot of The Weekly Drop In, but…..

  • With a new, more scannable format
  • With more “fun” stuff, like posts I’ve shared & other people’s resources/offers that I can’t get enough of.

But keeping with the high-value format with lots of tangible resources each week.

In the meantime:

If you are a long-time reader: I’d love to know what you love about each week’s editorial. Is there a section you would be sad to see go?

And if you’re still new around here: I’d love to know — what are you looking to learn from me each week in order to keep a spot in your inbox?

All you need to do is hit reply & let me know!

P.S. I have two spots open to work on your brand 1:1 this summer

1 spot starting July 22nd for a Custom Brand Identity &/or Illustrations inside my done-for-you design offer Brand Brushstrokes

1 spot starting August 12th for a Custom website inside my done-for-you web design offer The Signature Site

There will be fancy sales page for both so so soon - but in the meantime, you can click the offer links above to get more info, or just hit reply with any questions you have!

The Weekly Drop In

I'm a Brand strategist & designer helping multi-passionate entrepreneurs build brands that look like them while being strategic enough to scale. Fine arts background, eldest daughter energy, and a firm believer that brands take way longer than a week to build.

Read more from The Weekly Drop In

issue #148 If there is one thing that I get from my grandfather, it is a love for ice cream. Specifically soft serve custard — but that's beside the point. This bond between us runs so deep that I told a story about it at his 90th birthday this past December. And I spent seven years of my life working in an ice cream parlor. I can confidently say that I haven't "ruled out" owning an ice cream stand sometime in a future life. So my grandparents obviously thought it was a hilarious joke to...

issue #147 "Do I have enough answers for you to really do this?" Savannah's face on my Zoom screen showed the familiar mix of hope and hesitation I've seen countless times. As a Broadway professional trying to merge her theatrical world with her freelance business, she was caught in that messy middle so many multi-passionate entrepreneurs find themselves in. Knowing she wanted to change her brand, but not being able to figure out how to translate her idea into an identity. And there it...

issue #146 I had just finished Mother's Day brunch on Sunday when I realized: I had almost dropped the ball on a very important email that my brand management client needed ASAP. I was left with no choice but to Irish goodbye the entire family, slip out, and run home to take care of it real quick. I was back within an hour. No harm, no foul. But still — a sign that shit was about ready to hit the fan, and I needed to do something about it. The last month has been one of the most fulfilling...